Buses.org
Average monthly page views: 48,900+
Average monthly visitors: 9,200+
Average monthly unique visitors: 9,000+
Average time spent on the site: 2:15
Increase your visibility with an online advertisement on ABA’s website, buses.org. Recently redesigned with the user experience in mind, buses.org offers an inviting, easy-to-navigate source infused with the latest technological innovations. Packed with new resources and eye-catching visuals, buses.org is the site ABA members, elected officials, the media, and consumers look to for information, travel tools, trip planning, and ground-breaking industry research.
Placement |
1x |
3x |
Ad Specs |
|
Banner |
$885 |
$695 |
300 x 250 |
|
Skyscraper |
$985 |
$795 |
300 x 600 |
The Tour Stop Weekly eNewsletters
Emailed Weekly: 3,150+
Average Open Rate: 25%
Average Click-Through Rate: 7%
Ad placements require a minimum 3-month consecutive commitment.
Placement |
90-Day Cycle |
Ad Specs |
|
Leaderboard |
$3,995 |
728 x 90 |
|
Top Banner |
$3,295 |
468 x 60 |
|
Travel or Product Showcase |
$3,235 |
175 x 125 |
|
Featured Company |
$2,735 |
125 x 100 |
|
Skyscraper |
$1,450 |
120 x 600 |
|
Text Ad |
$1,295 |
5 descriptive bullet points – at 5–10 words each |
File Format - GIF or JPG | Max File Size - 40k
Travel or Product Showcase
Provide ABA Media with the following:
Photo sized approximately 175 x 125
5-word headline
50-word description
Link to your website
Featured Company
Provide ABA Media with the following:
Photo sized approximately 125 x 100
5-word headline
25-word description
Link to your website
Ad materials may be changed once per month only at the same size and specification contracted for the 3-month period.
Daily Bus Bulletin Sponsorship
The very latest news impacting the motorcoach, travel, and tourism industry. Delivered 4x per week to executive-level members of the ABA. Receive an exclusive promotion line that appears under the masthead in each issue.
Net Rates |
1x |
3x |
Ad Specs |
|
Month-long Text Sponsorship |
$1,525 |
$3,970 |
15-word maximum |
Ad materials for buses.org and text for daily Bus Bulletin are due the 20th of the month prior to the month in which ad/promotion is running.
Destinations Digital Edition
All advertisers are automatically included in the digital version, but now you can extend your reach beyond the print circulation with one of the many highly visible digital enhancements. In addition to being emailed to members and non-members, the digital edition is posted and archived on buses.org and Facebook.
Total Email Distribution: 5,000+
Member and non-member tour operators, travel agents, motorcoach operators, and receptive operators
Placement |
Rate |
Specs |
Full Issue SponsorshipRuns two consecutive months |
$2,940 |
Left and Right Skyscrapers: 120 x 600px (.jpg/150ppi)
Bellyband (One- or Two-sided): 612 x 360px (.jpg/150ppi)
|
Digital-Only SpreadsThree consecutive spreads available positioned after CV2/Page 1 |
$1,475 |
Trim: 17" x 10.875"
Bleed: 17.25" x 11.125"
|
Cover Belly BandOne- or Two-sided |
$880 |
612 x 360px (.jpg/150ppi) |