Direction magazine

Celebrating 100 years on the move!

Advertising in Direction is an exclusive benefit to AMSA members.

Why should you advertise in Direction? Because you get tremendous value for your money. Direction, our bimonthly membership magazine, lets you target your products and services to the moving professionals of AMSA who make the crucial buying decisions for their companies, whether they are a small, community-based independent mover or one of the nation's largest van lines.

86% of AMSA members believe that AMSA’s publications are important to them and their business.

Direction, published every other month, is AMSA's flagship magazine. This award-winning publication includes news of interest to the entire moving and storage industry, as well as stories and profiles about individual member companies. Each issue includes feature stories, company profiles, and legislative and regulatory updates from Washington, D.C., and the 50 states.

More than half of AMSA members have been members for 11+ years. 

Direction readers include a broad range of industry professionals, such as owners, managers and sales personnel of van lines, their agents, independent movers, forwarders, industry suppliers, and individuals and organizations with an interest in the moving industry.

"I read Direction magazine because it gives me insight into what the industry is doing as a whole, including suppliers.”  —AMSA member

Subscribers are involved in every aspect of the industry, including household goods moving, corporate and commercial relocation, third-party relocation, international and military moving, records storage, and containerization; and many engage in supply chain warehousing.

Ready to advertise?

Editorial Calendar 

Ad Close
Art Due

January/February 2020

Industry Outlook
Succession Planning 



March/April 2020

Gearing Up for Moving Season
Real Estate and Housing 
Warehousing and Diversification

Bonus Distribution at the AMSA 2020 Education Conference & Expo



May/June 2020

International Moving



July/August 2020

Independent and Local Movers
Focus on Government/Advocacy
Marketing and Communications 

5/22/2020 6/1/2020

September/October 2020

Military Moving
Corporate Relocation 
Training and Education 

8/4/2020 8/7/2020

November/December 2020

Movers Doing Good
Insurance and Risk Management
Fiscal Responsibility  

9/23/2020 9/30/2020

*Dates subject to change.

2020 Rates & Specs



Bleed Size: 17" x 11.125"
Trim Size: 16.75" x 10.875"




Back Cover

Bleed Size: 8.625" x 11.125"
Trim Size: 8.375" x 10.875"




Inside Front Cover

Bleed Size: 8.625" x 11.125"
Trim Size: 8.375" x 10.875"




Inside Back Cover

Bleed Size: 8.625" x 11.125"
Trim Size: 8.375" x 10.875"




Full Page

Bleed Size: 8.625" x 11.125"
Trim Size: 8.375" x 10.875"




1/2 Page Horizontal

7.125" x 4.625"




1/2 Page Island

4.687" x 7"




1/2 Page Vertical

3.5" x 9.25"




1/3 Page

2.125" x 9.5"




1/4 Page Vertical

3.5" x 4.625"




Trim Size: 8.375" x 10.875"
Bleed Size: 8.625" x 11.125"


  • high-resolution PDF/X-1a file is required for all ads.
  • Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
  • Resolution of all photography and scanned illustrations must be at least 300 dpi. Line art should be 600 dpi.
  • Vital copy and images must be at least 1/8" away from trim. Spread ads must have at least 3/8" total gutter.
  • Materials should be submitted without crop marks, but full-page ads should include the required 1/8" bleed.
  • All fonts used must be embedded in the PDF file.
  • Using the bold, italic, or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font for Adobe® Garamond Bold.)
  • Flatten all layers and set transparency to highest setting.
  • Ads must be suitable to print as-is. AMSA is not responsible for any errors in content.
  • PLEASE NOTE: Materials that do not meet the stated advertising specifications will be rejected.
  • Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.



The YGS Group
3650 West Market Street
York, PA 17404
Tel: +1 717 505 9701