Sponsored Eblast

Distribution: 11,914
Average Open Rate: 17.57%

Reach APMA members with an email promoting your product or service. Advertisers provide email content in HTML format, “From” email address/name of your choice, and we handle the rest. With links back to your website, this is an excellent lead generation opportunity.

Frequency Net Rate/Week

Weekly

$2,000

Special rate: $5,000 for 3 emails

Materials Requirements for Advertisers

  • Fully designed, ready-to-send email in an HTML file (use a testing service such as litmus to confirm html validation and deliverability of code)
    • All images and fonts need to be linked to the appropriate files hosted on your servers (no local files)
    • All hyperlinks need to be embedded
  • Subject line for the email
  • Preheader text
  • “From” email address/name of your choice

HTML Requirements

  • 650px wide (recommended)
  • Mobile responsiveness
  • Build the HTML file with tables instead of DIV; DIV does not work well with email
  • Do not use a single image in your targeted eblast
  • All images and fonts need to be linked to the appropriate files hosted on your servers (no local files)
  • All hyperlinks need to be embedded

General Requirements

  • All content is subject to review by APMA editorial advisers.
  • Any facts or statistics must be published in a peer-reviewed publication and cited in the ad.
  • The word “Advertorial” or “Advertisement” must appear at the top or bottom of the ad.
  • Necessary alterations are the responsibility of and at the expense of the advertiser.
  • Materials that do not meet stated advertising specifications will be rejected.
  • Ask your account executive for submission processes and deadlines.