Compoundings Online

Advertise on the digital edition of Compoundings magazine and soak up the benefits of reaching professionals in the lubricants industry and tracking your ROI.

2021/2022 Rates & Specs

Digital Edition 

Full Page

9" x 11" / Opposite Cover + Click-thru URL link


Top Banner

905 x 116 pixels / JPG + Click-thru URL link


Bottom Banner

905 x 116 pixels / JPG + Click-thru URL link



120 x 600 pixels / JPG + Click-thru URL 



MP4 / 3 minutes max / 24 frames / 649 x 480 pixels minimum + Click-thru URL



WMV or MP3 + Click-thru URL link


Member Benefits

  • Advertiser Index
  • TOC with thumbnails
  • Flip pages from every corner on PC/MAC
  • Right click (Apple Command click) Quick Menu on any part of any page: share, print, zoom, PDF, add bookmark, add notes
  • Multiple levels of zoom; easy to read in one page or two page mode
  • Bookmarking (portable); Yellow sticky note feature
  • Search one issue, all issues, specific issues – thumbnails and text selection assist search
  • Share content with friends/colleagues top social networking sites
  • Print range of pages
  • Downloadable PDF is an option (under Tools)
  • Customizable user preferences

*Data is taken from 8/1/2019-7/31/2020

Digital Edition Email Sponsorship

2 sends per month
25.15% average open rate*
5.48% click through rate*

The Compoundings Digital Edition Email Sponsorship is great way to reach decision makers in the lubricant industry and track your ROI! Sent twice a month, the email alerts readers not to miss out on the latest digital edition of Compoundings magazine, covering trends in the lubricants industry, market reports, international business insights, legislative and regulatory updates, an industry calendar of events and more, as well as what’s going on with ILMA and ILMA members.

2021/2022 Rates & Specs

Email Sponsorship

Sponsored Content Text Ad

50-75 words (including a headline and click-thru URL) and a logo


Top Banner

600 x 80 pixels / JPG + URL link


Middle Banner (1)

600 x 80 pixels / JPG + URL link



600 x 130 pixels / JPG + URL link


Exclusive Email Sponsor



*from November 2019 to August 2020


NEW! Meeting Eblasts - ILMA ReEngage and the Annual Meeting

1 send: $600
2 sends: $1,000

Promote your brand through ILMA's email communication of ILMA ReEngage and the Annual Meeting! With three different placement options,

the eblasts will be sent out twice a week until the conference. 

Sponsored Content Text Ad

50-75 words (including a headline and website URL) and a logo

Top Banner

600 x 80 pixels / JPG


ILMA Annual Meeting Send Dates: 


1 Blast Per Day

September 28, 30

October 4, 6, 8, 13, 15

2 Blasts Per Day

October 9, 10, 11, 12



Sponsored Email

Average Distribution: 1,900
Average Open Rate: 26.21%
$1,500 per email

Let ILMA send an email blast all about you to our readership as sponsored content. Control the content of your message- new products and services that you want the industry to know about right now can be sent in an email.

Materials Requirements

  • Fully designed, ready-to-send email in an HTML file (use a testing service such as litmus to confirm html validation and deliverability of code)
  • All images and fonts need to be linked to the appropriate files hosted on your servers (no local files)
  • All hyperlinks need to be embedded
  • Subject line for the email
  • Pre-header text has a character limit of 98

General Requirements

  • All content is subject to review by ILMA editorial advisers.
  • Email proof will be provided to advertiser
  • Any facts or statistics must be published in a peer-reviewed publication and cited in the ad.
  • The word “This is a paid advertisement” must appear in the top right hand corner as a diagonal banner
  • Necessary alterations are the responsibility of and at the expense of the advertiser.

Advertisers should submit materials no later than 2 weeks away from the designated send week - Ask Jeryl for additional submission processes and deadlines.


NEW! ILMA Social Media

Distribute your message through ILMA’s social media. Available 2 times per week.

Facebook: 680 followers, 644 page likes- @ILMAConnects

Twitter: 600 followers- @ILMATweets

Instagram: 97 followers- @ilmagrams

LinkedIn: 2,304 followers- ILMA (Independent Lubricant Manufacturers Association)


ILMA Social Media Package- $300

1 Facebook post, 1 LinkedIn post, 1 Instagram post, 2 tweets


Materials Requirements

Placement Feed and Image Dimensions and Guidelines Feed Ad Character Limits


  • Recommended News Feed image size: 1,200 x 900 pixels
  • News Feed image ratio: 4:3
  • Recommended formats: JPG and PNG
  • Text: 90 characters (longer posts may be truncated on small screens)
  • Call to action with URL


  • Twitter in-stream photo: Minimum- 600 x 335 px; Maximum- 1024 x 512
  • Maximum file size: 5 MB for photos and 3 MB for animated GIFs.
  • Text: fewer than 280
  • Call to action with URL


  • Instagram photos: width-between 320 and 1080 pixels
  • Aspect ratio: 1.91:1 and 4:5


  • Size Limit: 5 MB
  • Specs: at least 552 (width) x 276 (height) px
  • Image ratio: 3:1 to 2:3