The Official Publication of the National Athletic Trainers' Association

NATA News is the premier magazine for athletic trainers. As a monthly membership magazine read by 45,000 ATs across the country, we are the only monthly magazine dedicated exclusively to the athletic training profession.

The award-winning NATA News continues to gain recognition within the industry for its informative journalism and exciting design. We want to help you promote your products to the sports medicine professionals who are making buying decisions every day, and the best way to reach that audience is by advertising in the NATA News

 

 

 

 

 

 

2019-20 Editorial Calendar & Deadlines

Issue
Theme
Ad Close
Art Due

December 2019

Annual Report

Oct. 30, 2019

Nov. 5, 2019

January 2020

Health Care in Action

Nov. 25, 2019

Dec. 4, 2019

February 2020

E-Sports

Dec. 19, 2020

Jan. 3, 2020

March 2020

National Athletic Training Month 

Jan. 29, 2020

Feb. 5, 2020

April 2020

Education

Mar. 2, 2020

Mar. 9, 2020

May 2020

National Award Winners

Mar. 29, 2020

Apr. 3, 2020

June 2020

Convention Preview

Apr. 28, 2020

May 5, 2020

July 2020

Olympics

June 2, 2020

June 9, 2020

August/September 2020

Convention Recap

July 27, 2020

Aug. 4, 2020

October 2020

Research

Aug. 27, 2020

Sept. 4, 2020

November 2020

New NATA President

Sept 28, 2020

Oct. 5, 2020

December 2020

Year in Review/Annual Report

Oct. 28, 2020

Nov. 4, 2020

Editorial themes are subject to change. 

RATES

4–Color
1X
3X
6X
9X
11X

Spread

$6,866

$6,661

$6,526

$6,385

$6,179

Full Page

$3,900

$3,783

$3,707

$3,633

$3,524

1/2 Page

$2,775

$2,692

$2,636

$2,581

$2,498

1/3 Page

$2,631

$2,552

$2,500

$2,446

$2,367

1/4 Page

$2,088

$2,025

$1,984

$1,941

$1,879

2–Color
1X
3X
6X
9X
11X

1/4 Page

$1,026

$996

$976

$954

$923

Covers
1X
3X
6X
9X
11X

Cover 2

$4,795

$4,546

$4,310

$4,086

$3,874

Cover 3

$4,411

$4,182

$3,965

$3,759

$3,564

Cover 4

$5,214

$4,953

$4,705

$4,470

$4,238

Premium
1X
3X
6X
9X
11X

Insert

$3,500

-

-

-

-

Advertorial Full Page

$4,290

$4,161

$4,077

-

-

Advertorial Spread

$7,552

$7,327

$7,178

-

-

C Suite Q&A Advertorial

$7,835

-

-

-

-

 

 

AD SPECIFICATIONS

Placement
Size

Spread (Trim Size)

16" x 10.875"

Spread (Bleed Size)

16.25" x 11.125"

Full Page (Bleed)

8.25" x 11.125"

1/2 Page

6.986" x 4.8472"

1/3 Page (Vertical)

2.5" x 10"

1/4 Page (Vertical)

3.545" x 4.8785"

Trim: 8x 10.875"
Safety Area: 7.75"x 10.625"

Please note: ads that use the term “trainer” or “training room” instead of “athletic trainer” or “athletic training facility” will not be accepted. NATA reserves the right to reject ads deemed improper for our audience.

 

GENERAL REQUIREMENTS AND FORMATS

  • high-resolution PDF/X-1a file is required for all ads.
  • Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
  • Resolution of all photography and scanned illustrations must be at least 300 dpi. Line art should be 600 dpi.
  • Vital copy and images must be at least 1/8" away from trim. Spread ads must have at least 3/8" total gutter.
  • Materials should be submitted without crop marks, but full-page ads should include the required 1/8" bleed.
  • All fonts used must be embedded in the PDF file.
  • Using the bold, italic or other style keys is not encouraged. Please use the bold or italic version of the font. (For example, instead of making Adobe® Garamond bold with the style key, use the actual font for Adobe® Garamond Bold.)
  • Flatten all layers and set transparency to highest setting.
  • Ads must be suitable to print as-is. NATA is not responsible for any errors in content.
  • PLEASE NOTE: Materials that do not meet the stated advertising specifications will be rejected.
  • Necessary alterations are the responsibility of and at the expense of the advertiser. All materials must be submitted in accordance with the published deadlines and meet the criteria stated in the advertising policy.

 

PRODUCTION CONTACT

sendmyad@theygsgroup.com

The YGS Group
3650 West Market Street
York, PA 17404
Tel: +1 717 505 9701

Multi-issue Packages

 
Essential 12
Prime 7
Choice 4

NATA News

Includes 11 issues of NATA News at the 11-time rate

Includes 6 issues of NATA News at the 6-time rate

Includes 3 issues of NATA News at the 3-time rate

Member Monthly

Includes 1 placement

Includes 1 placement

Includes 1 placement

Package Advertiser Appreciation Page in NATA News

Free print logo recognition placed on the Package Advertiser

Appreciation page in the December issue of NATA News

Free print logo recognition placed on the Package Advertiser

Appreciation page in the December issue of NATA News

Free print logo recognition placed on the Package Advertiser

Appreciation page in the December issue of NATA News

Recognition at the Clinical Symposia and AT Expo

Free print logo recognition placed on the Package Advertiser Appreciation page in the Honors & Awards Guide

Your company logo in the Convention Daily News eNewsletters 

Free print logo recognition placed on the Package Advertiser Appreciation page in the Honors & Awards Guide

Your company logo in the Convention Daily News eNewsletters

Free print logo recognition placed on the Package Advertiser Appreciation page in the Honors & Awards Guide

Your company logo in the Convention Daily News eNewsletters

Logos online

Your company logo on the NATA.org homepage

Your company logo on the NATA.org homepage

Your company logo on the NATA.org homepage

Logo recognition in Range of Motion eNewsletter

Your company logo in Range of Motion eNewsletter

Your company logo in Range of Motion eNewsletter

 

Premium Placement in NATA News

Each month your ad will go in one of the first positions available

(Note: cover positions command a premium rate)

 

 

 

NATA News Advertiser Directory

All current advertisers with NATA are invited to submit their information to be listed in the Advertiser Directory. Presented in the December issue of NATA News, advertisers can stick with the Standard Listing or boost their presence with the Enhanced and Premier opportunities. 

Standard Listing

Free to all 2019 NATA News advertisers

  • Company Information
  • Contact Name, Title Address, Phone, Fax
  • Email, Website
  • Company Categories
Enhanced Listing

$800

  • Logo - (jpeg or tif, 300 dpi)
  • Bold Company Information
    • Contact Name, Title
    • Address, Phone, Fax
    • Email, Website
  • Company Categories
Premier Listing

$1,200

Stand out and be the first to be seen within the listings.

  • Logo - (jpeg or tif, 300 dpi)
  • Bold Company Information
    • Contact Name, Title
    • Address, Phone, Fax
    • Email, Website
  • Company Categories
 

NATA NEWS SPECIAL PRODUCTS

Beyond our traditional print advertising options, we are now offering special products that give advertisers the opportunity to draw extra attention to a specific product, initiative or promotional campaign through targeted, custom NATA News mailings.

Pricing is specific to each product and quantity. For more information, contact Max Lalwani of The YGS Group at max.lalwani@theygsgroup.com or 717.430.2209.

TARGET YOUR AUDIENCE
Special products are available to all NATA members or specific subgroups.

POSTER INSERT
TIP IN POSTER 24” x 18” folded down to 6” x 9” 4/0 on 60# gloss text

$15,000 to insert advertising poster for the full run of the magazine (43,000+ quantity)

POSTCARD INSERT
INSERT POSTCARD 5” x 7” 4/4 on 7 pt.

$7,000 to insert advertising postcard for full run of the magazine (43,000+ quantity)

NATA CAN PROVIDE SOCIAL MEDIA SUPPORT TO INCREASE MEMBER INTEREST.*