All segments of the floral industry come together for four days of education, networking, competitions, awards and honors, and to see new floral and tech products.

Located just off the coast of northeast Florida, Amelia Island is easy to reach, but hard to forget. With 13 miles of beautiful beaches, abundant native wildlife, and pristine waters, this barrier island has long been a beloved destination for visitors and residents alike.

 

 

 

 

Why You Need to Connect with SAF Convention Attendees*

The SAF Annual Convention is an opportune time to interact with florists, wholesalers, importers, growers and suppliers from around the globe. Attendees at the convention are the decision makers for their companies.  Did you know:

  • More than 450 people attend annually.
  • 87% of retail attendees “met a supplier they plan to do business with.”
  • 72% of retail attendees gross more than $500,000 annually, and 54% gross more than $1 million annually.

*Based on SAF post-convention surveys, emailed to all attendees.

Sponsorship Opportunities

Custom sponsorships also available! 

Platinum Package- $45,000

  • Recognition as the exclusive sponsor of one meal function
  • One complimentary Supplier Expo tabletop
  • Sponsorship of up to three Educational Programs
  • Complimentary flyer/brochure inserted into the official convention tote
  • Three complimentary convention registrations
  • Twelve months of web banners on safnow.org
  • One full page advertisement in the on site program
  • One Floral Management new issue e-blast banner between August - November/December.
  • Verbal recognition at the Business Session
  • Special "Thank You" as a Platinum sponsor in the November/December issue of Floral Management magazine

Gold Package - $35,000

  • Recognition as the exclusive sponsor of one meal function
  • One complimentary Supplier Expo tabletop
  • Sponsorship of up to two Educational Programs
  • One complimentary Supplier Expo tabletop
  • Six months of web banners on safnow.org
  • Complimentary flyer/brochure inserted into the official convention tote
  • Verbal recognition at the Business Session
  • Special "Thank You" as a Gold sponsor in the November/December issue of Floral Management magazine

Silver Package - $25,000

  • Recognition as the exclusive sponsor of one meal function or tote bag (excluding Stars of the Industry Awards Dinner)
  • One complimentary Supplier Expo tabletop
  • Sponsorship of one Educational Program
  • Three months of web banners on safnow.org
  • Verbal recognition at the Business Session
  • Special "Thank You" as a Silver sponsor in the November/December issue of Floral Management magazine

 

Bronze Package - $18,000

  • Recognition as the exclusive sponsor of one reception
  • Sponsorship of one Educational Program
  • One-month web banner on safnow.org
  • Verbal recognition at the Business Session
  • Special "Thank You" as a Bronze sponsor in the November/December issue of Floral Management magazine

 

         

    À La Carte Options
  • Sylvia Cup Design Competition - $10,000
  • Convention App - $8,500
  • Hotel Wi-Fi - $8,500
  • On Site Program - $8,000
  • Headshot Lounge - $6,000 Per Day
  • Hotel Key Cards - $4,000
  • Convention Notebooks - $4,000
  • Convention Highlights - $4,000
  • Experience Zone Demo Pod - $3,500
  • Relaxation Massage Area - $3,000 Per Day
  • Individual Educational Program - $2,800
  • Suntan Lotion - $2,100
  • Floral Display - $2,000+
  • Convention Pens - $1,200+
  • Convention Tote Bag Insert - $500+
  • Hotel Room Drop - $500+         

 

MEAL FUNCTIONS

Kick-Off Breakfast and State Of The Industry

Thursday, September 19, 2019, 7:00 A.M. – 9:00 A.M.

After the much-anticipated announcement of the winner of Floral Management's Annual Marketer of the Year Award, attendees will take a deep dive into key business trends affecting the floral industry and consumers today.

Innovation Breakfast and Keynote

Friday, September 20, 2019, 7:00 A.M. – 9:00 A.M.

Attendees start the day with an inspiring and informative look at one of most critical aspects of operating a growing floral business today: Emerging E-Commerce Trends.

Networking Dinner

Friday, September 20, 2019, 6:00 P.M. – 8:00 P.M.

Your company will be the highlight of the evening where attendees will gather for great food and networking in a relaxed setting.

SAF Business Session and Keynote

Saturday, September 21, 2019, 7:00 A.M. – 9:00 A.M.

Attendees learn results of the SAF elections and People's Choice Outstanding Varieties, get an update on SAF's 2020 activities and hear from a keynote speaker.

Stars of the Industry Awards Dinner

Saturday, September 21, 2019, 6:30 P.M.–10:00 P.M.

As the grand finale of every Annual Convention, this highly anticipated event celebrates some of the most accomplished and dedicated people in the floral industry.

Lunch and Learn

Fuel attendees while they soak in a mid-day educational session. Your company will be the sole sponsor of lunch. Sponsorship includes logo recognition on signage in the lunch area and on screens at the lunch.

+Cost of speaker

SAF President’s Welcome Party

Wednesday, September 18, 2019, 6:00 P.M. – 8:00 P.M.

Reconnect with friends and make new ones at the opening reception hosted by SAF President Bill LaFever, PFCI. Sponsor recognition includes verbal recognition at the beginning of the party, logo recognition on event-specific signage.

RECEPTIONS

First-timers Reception

Wednesday, September 19, 2019, 5:00 P.M. – 6:00 P.M.

New to convention? This private happy hour will make you feel at home. You’ll meet other first timers and members of the SAF Volunteer Leadership. Sponsor recognition includes verbal recognition at the beginning of the reception, logo recognition on event-specific signage.

Next-Gen Reception

Friday, September 20, 2019, 5:00 P.M. – 6:00 P.M.

The industry’s Next-Gen members who are age 40 and under get some real face-time networking with each other at this special happy hour. Sponsor recognition includes verbal recognition at the beginning of the reception, logo recognition on event-specific signage.

After Glow Party

Saturday, September 21, 2019, 10:00 P.M.–Midnight

Continue the celebration with music and dancing — a fun finale for SAF’s 135th Annual Convention. Sponsor recognition includes verbal recognition at the beginning of the party, logo recognition on event-specific signage and branded glow-sticks distributed to all attendees of the Saturday night event.

 

ALL SPONSORS RECEIVE

  • Logo recognition on event and/or item specific signage
  • Logo recognition on official Convention App
  • Logo recognition on the Annual Convention website
  • Logo recognition in the onsite program
  • Exclusive "sponsor only" offers on print and digital advertising to reach SAF members year-round.Supplier Expo

Connect with buyers one-on-one from your own table-top exhibit during this stand-alone can’t-miss convention event. 

New Products Showcase

Give your products a third-party endorsement from Professional Floral Communicators – International during this wildly entertaining — standing-room only — educational products and services demonstration presented right before the Supplier Expo. Fee starts at $300; Supplier Expo exhibitors save $150. 

That’s Not All! Opportunities at Other SAF Events

1-Day Profit Blast

Connect with retail buyers from your own table-top exhibit during this educational event’s Supplier Showcase. The event is held in various cities up to four times per year. 

Congressional Action Days

Retailers, wholesalers, suppliers and growers tell Capitol Hill about their businesses and the floral industry’s legislative priorities. The event is held annually in March.

Contact Us for More Information!