Thought Leadership & Content Marketing Opportunities

Position your company as a thought leader and solution provider in the industry! By including your thought-leadership piece in SIOR Report magazine, you can educate SIOR members on the benefits of using a product or service similar to what you provide, while improving the credibility of your company with commercial real estate’s most successful industrial and office professionals.

Draw attention to a recent research study, infographic, white paper, or in-depth blog post by publishing its executive summary in the printed SIOR Report magazine. Below are the guiding principles for your thought leadership piece:

  • Content should be educational in nature and solution-based, geared to solving a common problem or need of the commercial real estate market. The educational content should not promote the company’s product or service but rather communicate best practices that would allow SIOR members and professionals to be more effective and efficient in their roles.
  • Content should include practical, useful information in which SIOR members would find value, and it should be independent of the particular editorial advertiser. The overall message and tone should not be promotional in nature.
  • SIOR reserves the right to edit or alter content or deny the ad as it deems necessary to meet the above requirements and
  • to provide maximum value for its members. Any changes to content will be communicated to the supplying party for final approval.
  • Content must identify the company and state that the piece is a “Thought-Leadership Article – Sponsored by XXXX.”

RATES

Placement
1X

Two-Page Thought-Leadership Piece

$5,200

One-Page Thought-Leadership Piece

$3,000

A full-page ad with a full-page advertorial

$4,000

Thought Leadership Piece in SIOR Report magazine: 
  • Headline: 6 words max
  • Sub-headline: 15 words max
  • Body: 450 - 650 words (one page) / 900-1200 (two page)
  • Logo - (jpeg or tif, 300 dpi)
  • One Image (optional but would needs to be at least 300 DPI and allowed to be published by SIOR)
  • Company Information
    • Address
    • Phone/Fax
    • Email
    • Website

 


 

Thought Leadership Web Series

Choosing to purchase a sponsored content segment provides your company the opportunity to have increased visibility to SIOR members. Improve your creditability and educate them on products or services your company provides.    

Content should be educational in nature and solution-based, geared to solving a common problem or need of the commercial real estate market. The educational content should not promote the company’s product or service but rather communicate best practices that would allow SIOR members and professionals to be more effective and efficient in their roles.

Content should include practical, useful information in which SIOR members would find value, and it should be independent of the particular editorial advertiser. The overall message and tone should not be promotional in nature.

SIOR reserves the right to edit or alter content or deny the ad as it deems necessary to meet the above requirements and to provide maximum value for its members. Any changes to content will be communicated to the supplying party for final approval.

Thought Leadership Series: White Paper

Price: $9,000 
  • Fully designed 5+ pages
  • PDF published online within SIOR's Thought Leadership section
  • Content supplied by advertiser
  • Promoted on social media, blog posts and newsletters

Abbreviated Thought Leadership Offering

Price: $6,000 
  • Fully designed 2-5 pages
  • PDF published online within SIOR's Thought Leadership section
  • Content supplied by advertiser

Need assistance writing your piece? Contact Laura for custom pricing! 

 


 

SIOR Homepage Sponsored Post

$1,500 per month

 Drive traffic to your article by purchasing a spot on their exclusive homepage. Showcase your content and get in front of 3,400 SIORs.

  • 10 – 20-word headline
  • Article content
  • Content must be original and not previously published anywhere else
  • Content should be educational in nature and solution-based, geared to solving a common problem or need of the commercial real estate market. The educational content should not overtly promote the company’s product or service but rather communicate best practices that would allow SIOR members and professionals to be more effective and efficient in their roles.
  • Content should include practical, useful information in which SIOR members would find. The overall message and tone should not be promotional in nature.
  • SIOR reserves the right deny any content as it deems necessary to meet the above requirements and to provide maximum value for its members. Any changes to content will be communicated to the supplying party.

 


 

SIOR Sponsored Blog Post

$3,500 per post
  • Be compelling, unique, and relevant content.
  • Be applicable and appropriate for the SIOR Global Network and/or the CRE industry.
  • Be written in U.S. English.
  • Be approved for SIOR to own the on-going rights to distribute & publish your blog post as SIOR sees fit (with proper credit given to the author).
  • Approximately 500-800 words.
  • Include a “teaser” or topical introductory paragraph (only the first few sentences will be displayed on the blog home page).
  • Pictures and graphics are encouraged and must be public domain.

Blog post is subject to SIOR’s approval.

 

 


 

SIOR Webinar Packages

Make your company's name standout by sponsoring a SIOR webinar. Our sponsorship packages help you build and expand brand awareness through unique and engaging live webinars.

Webinar Presentation: $4,500
  • Sponsor provides one speaker and content to present a webinar on SIOR’s platforms 
  • All content, speakers, and themes are vetted through SIOR for approval 
  • Sponsor recognition at the start and end of the webinar 
  • Sponsor recognition logo present before and ending the webinar 
  • Promotion on SIOR website, newsletter(s) & social media channels starting 3 weeks out from the start date of the webinar 
Webinar Commercial: $3,300
  • Sponsor provides two 30 second commercials to be read during a webinar 
  • Sponsor recognition at the start and end of the webinar 
  • Sponsor recognition logo present before and ending the webinar 
  • Sponsor recognition on promotional channels (SIOR Website, eNewsletter(s), and social media) 
  • Sponsor recognition on all webinar promotion materials 
Webinar logo: $1,750
  • Sponsor recognition at the start and end of the webinar 
  • Sponsor recognition logo present before and ending the webinar 
  • Sponsor recognition on promotional channels (SIOR Website, eNewsletter(s), and social media) 
  • Sponsor recognition on all webinar promotion materials