Thought Leadership & Content Marketing Opportunities

Position your company as a thought leader and solution provider in the industry! By including your thought-leadership piece in SIOR Report magazine, you can educate SIOR members on the benefits of using a product or service similar to what you provide, while improving the credibility of your company with commercial real estate’s most successful industrial and office professionals.

Draw attention to a recent research study, infographic, white paper, or in-depth blog post by publishing its executive summary in the printed SIOR Report magazine. Below are the guiding principles for your thought leadership piece:

  • Content should be educational in nature and solution-based, geared to solving a common problem or need of the commercial real estate market. The educational content should not promote the company’s product or service but rather communicate best practices that would allow SIOR members and professionals to be more effective and efficient in their roles.
  • Content should include practical, useful information in which SIOR members would find value, and it should be independent of the particular editorial advertiser. The overall message and tone should not be promotional in nature.
  • SIOR reserves the right to edit or alter content or deny the ad as it deems necessary to meet the above requirements and
  • to provide maximum value for its members. Any changes to content will be communicated to the supplying party for final approval.
  • Content must identify the company and state that the piece is a “Thought-Leadership Article – Sponsored by XXXX.”



Two-Page Thought-Leadership Piece


One-Page Thought-Leadership Piece


A full-page ad with a full-page advertorial


Thought Leadership Piece in SIOR Report magazine: 
  • Headline: 6 words max
  • Sub-headline: 15 words max
  • Body: 450 - 650 words (one page) / 900-1200 (two page)
  • Logo - (jpeg or tif, 300 dpi)
  • One Image (optional but would needs to be at least 300 DPI and allowed to be published by SIOR)
  • Company Information
    • Address
    • Phone/Fax
    • Email
    • Website